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Starbucks Offers New $1 Reusable Tumbler

Would you pay $1 for the reusable plastic cup now available at St. Louis area Starbucks coffee shops? The first 30 received in Wildwood sold out; today there may be more available.

To lesson the load of trash from disposable cups, Starbucks Coffee is now offering a new reusable tumbler

The Seattle-based coffee company is now selling the plastic cups for $1 at St. Louis coffee shops, including the one in Wildwood. Kristin Malva said the Starbucks' Wildwood team received 30 of the new cups about a week ago, but sold out of them on the first day. She said they hope to receive more tumblers today (Friday).

The cups bear the Starbucks logo and resemble the paper cups. Starbucks is also offering a 10-cent discount for each refill

According to USA Today, the $1 tumbler is reportedly the latest effort to address criticism and reduce the amount of disposable items that clutter landfills or end up as litter.

Prior to the reusable tumbler, Starbucks already offered a 10-cent discount to customers who brought in a reusable mug. The company's goal is reportedly to serve 5 percent of all drinks in reusable cups by 2015.

Would you pay $1 for the reusable tumbler? Share your answer in the comments' section of this article.

Margaret Poynter January 12, 2013 at 08:20 PM
I already bought my reusable tumbler, as Martha Stewart says, "It's a good thing".
Julie Brown Patton (Editor) January 12, 2013 at 08:43 PM
Thanks, Margaret. Do you know if the new batch of tumblers arrived?

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