Business & Tech

Six Flags St. Louis Turns Record Financial Results

Eureka-based managers indicate Six Flags St. Louis is gearing up for a monumental year in 2013. The new season starts March 29 with weekend operations.

Six Flags Entertainment Corporation representatives, the parent company of Six Flags St. Louis, announced record financial results for 2012, reporting $1.1 billion of annual revenue and $383 million of Adjusted EBITDA in 2012—the highest in the company’s history. 

“We are looking forward to a great season doing what we do best, offering breath-taking thrills and a great value to our guests,” stated Dave Roemer, Six Flags St. Louis park president, in a news release about finances for this Eureka business.

“We are excited to be introducing our ninth coaster, Boomerang, in late spring, as well as offering the season dining pass again with upgrades to provide more convenience and dining options. Six Flags St. Louis is laser-focused on providing guests with amazing experiences they will remember for a lifetime.” 

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See related article:  Six Flags Announces New Boomerang Rollercoaster for 2013 Season

Six Flags St. Louis staffers claim to be the "Coaster Capital of Missouri."

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Boomerang will feature a combination of thrill elements that make it an experience unlike anything else in the park, said Six Flags St. Louis public relations manager Elizabeth Gotway. She said the 28-passenger trains are pulled up 125 feet backward to the top of the first lift hill, and then released to shoot out through the ride at up to 50 mph. "This wild experience sends guests sailing through a cobra roll, which includes a half loop, then a right half cork screw, then a left half cork screw and finally another half loop. Just as guests are catching their breath, the train flies through a full loop and climbs a second 125-ft lift hill."

Staying true to its name, Boomerang will take riders full-circle to where they began sweeping through the spirals, loops, twists and turns again…backward.

Boomerang joins the Eureka park’s lineup of three wooden and five steel coasters.     

Six Flags St. Louis will kick off its 42nd season on Friday, March 29, and will be open that Friday and Saturday of Easter weekend. The park then will be open weekends through May 12, and daily operation begins Saturday, May 18. Hurricane Harbor water park, which is free with theme park admission, opens for the season on Saturday, May 25.

Six Flags guests also get live shows, concerts and Fright Fest with a 2013 Season Pass. For a limited time, with the purchase of four or more Season Passes at $52.99 (plus tax) each—and when the passes are processed by June 2—guests will get one free Season Parking Pass. Season Pass holders also receive a coupon book featuring more than $300 in special offers and admission to Six Flags theme parks throughout the country. Six Flags St. Louis also offers a Season Dining Pass which allows guests to pay once and eat two meals on every visit to the park.  The meal vouchers are loaded onto the guest’s Season Pass each visit, and they can choose from a variety of restaurants and meals throughout the park.

Editor's Note: "Adjusted EBITDA", a non-GAAP measure, is defined as the Company’s consolidated income (loss) from continuing operations: (i) excluding the cumulative effect of changes in accounting principles, discontinued operations gains or losses, income tax expense or benefit, restructure costs or recoveries, reorganization items (net), other income or expense, gain or loss on early extinguishment of debt, equity in income or loss of investees, interest expense (net), gain or loss on disposal of assets, gain or loss on the sale of investees, amortization, depreciation, stock-based compensation, and fresh start accounting valuation adjustments minus the interests of third parties in the Adjusted EBITDA of properties that are less than wholly owned (consisting of Six Flags Over Georgia, Six Flags White Water Atlanta, Six Flags Over Texas, and Six Flags Great Escape Lodge & Indoor Waterpark (the “Lodge”)) plus the Company's interest in the Adjusted EBITDA of dick clark productions, inc., which was sold in September 2012. The Company believes that Adjusted EBITDA provides useful information to investors regarding the Company’s operating performance and its capacity to incur and service debt and fund capital expenditures. Adjusted EBITDA is approximately equal to “Parent Consolidated Adjusted EBITDA” as defined in the Company’s secured credit agreement, except that Parent Consolidated Adjusted EBITDA excludes Adjusted EBITDA from equity investees that is not distributed to the Company in cash on a net basis and has limitations on the amounts of certain expenses that are excluded from the calculation. Adjusted EBITDA is not defined by GAAP and should not be considered in isolation or as an alternative to net income (loss), income (loss) from continuing operations, net cash provided by (used in) operating, investing and financing activities or other financial data prepared in accordance with GAAP or as an indicator of the Company's operating performance. Adjusted EBITDA as defined herein may differ from similarly titled measures presented by other companies.


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